Proven strategies for revenue growth.
Alphorix solves the problems that most FX brokers face when growth stalls or CAC becomes unstable—across the full funnel from acquisition to retention.
Low-Quality Leads and Weak Downstream Conversion
Many brokers generate leads, but those leads don't complete KYC or fund accounts. When acquisition is optimized for CPL instead of KYC-to-FTD performance, budgets get burned on low-intent users.
We align targeting, creative, and landing flows to improve verified and funded conversion. Campaigns are graded on KYC-complete rate and FTD efficiency, not lead volume.
KYC Drop-Off and Funnel Friction
KYC is one of the biggest revenue bottlenecks in brokerage funnels. Users drop due to unclear expectations, confusing steps, document issues, or lack of guidance.
We identify where and why users drop off, then improve flow clarity, trust signals, and support triggers to increase KYC completion rates.
Poor FTD Rate and Deposit Hesitation
Even verified users hesitate to deposit. Usually a mix of trust gaps, weak onboarding, unclear value proposition, and insufficient deposit guidance.
We improve deposit activation through funnel messaging, timing, payment visibility, onboarding sequences, and retargeting to lift FTD rate and deposit volume.
Low Activation and Weak Retention (No Second Deposit)
Brokers lose revenue when new depositors don't activate, trade, or return to fund again. The funnel ends at FTD; the business runs on the second deposit.
We build lifecycle CRM journeys and segmentation based on funnel stage and behavior to increase activation, improve second deposit rate, and reduce churn.
Measurement Gaps and Unclear ROI
Broker funnels are hard to measure when tracking stops at leads. Spend decisions get made on partial information, and CAC keeps creeping up.
We implement measurement that connects spend to downstream outcomes—KYC, FTD, deposits, retention—so decisions are made on business truth, not vanity metrics.