The Challenge

A private healthcare clinic had low brand awareness and struggled to stand out in a competitive market.

The Strategy

  • Developed a social media content calendar (Arabic + English)

  • Produced video content highlighting doctors & treatments

  • Ran paid campaigns targeting Abu Dhabi residents

The Execution

  • Published weekly reels, infographics & testimonials

  • Built awareness campaigns on Instagram & Facebook

  • Launched Ramadan health awareness campaign

The Results

✔ 150% increase in social media engagement
✔ 60% increase in patient inquiries via social media
✔ Stronger brand reputation with positive reviews

Key Takeaway: Consistent, bilingual social media campaigns can build trust & awareness in healthcare.