Education Academy Lead Funnel

Clients

FutureSkills Academy – Middle East

Project Type

Lead Generation + Content Strategy

Date

17 January 2025

Website

futureskills.edu

Boosting Course Enrollments with Strong Funnel Mechanics

The academy struggled with inconsistent leads and high advertising costs. After analyzing their messaging and landing pages, we developed a structured funnel specifically for course enrollment.

We rebuilt their offer presentation, created video testimonials, launched targeted ads, and implemented marketing automation to nurture leads across WhatsApp & email.
Enrollments increased by 64% in the first month, and cost per lead dropped by 37%.

Interesting Facts in Development

The academy had no data segmentation. We introduced lead scoring and categorization to help the sales team focus on the top 20% of high-intent leads.

  • Strategic Lead Funnels
  • Video & Content Production
  • Cross-Platform Visibility
  • Automated Nurturing Flows
  • Cost Per Lead Optimization
  • Enrollment Growth Guaranteed